7th May 2009
Team TEA in Pole Position
THE RACEWAY in Docklands hosted an evening of pulse racing speed, outlandish overtaking and of course skid marks in the feat of endurance that is TEA’s annual Go Karting competition.

A series of hectic heats saw the 10 best drivers duke it out in the night’s Grand Final.
 
After a promising start, Paul ‘The Accelerator Must Be Jammed’ Mitchell got black flagged for a series of contentious passing moves that left half the field in his rear view mirror and the other half in the tyre walls. Meanwhile Nat ‘Supercharged’ Spencer took the second black flag of the final when he goosed ‘Slick’ Pete Collins.

Out in front, Vince ‘Kamikaze’ Keene stole into first, with Charles ‘Brakes Must Be Bust’ Brockbank snapping at his heels all the way to the chequered flag. Third on the podium was Victoria ‘Va-Va-Voom’ Brooks with Georgina ‘The Dynamo’ Deeb pipped into fourth.
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20th April 2009
The Return of the Stath!
For their upcoming release of Transporter 3 and the Transporter Trilogy Icon Home Entertainment were looking for a campaign that really delivers.

TEA designed the packaging for the multiple SKU release including DVD, BD, retailer exclusives and the Transporter Trilogy Steel Book. The press and online campaign featured communication banners, emphasising the key selling points of the popular franchise: “The Stath” and the heart-pumping action.

The fantastic opening week figures proved that when you want a job done properly “Hire The Professional”

Click the view the Transporter 3 communicating banners
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6th March 2009
Who Watches The Watchmen?
TEA were responsible for producing a large press, outdoor and digital campaign, with the highlight being the MSN homepage take over. With a total of more than 9 million interactions at a rate of 57%, the creative proved to be a hugely successful highlight of the campaign.

Click the view Watchmen MSN Takeover
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1st June 2009
This Year's Big Winner
The must-see film of the year is now the must-own DVD of the year, to be released on June 1st.
 
From the DVD packaging through to the major press, outdoor and online campaign TEA worked with client Twentieth Century Fox Home Ents to ensure everyone wants to take home a copy of this award winning phenomenon.  

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27th March 2009
Get Ready For A Fight
EA’s latest foray into the Real Time Strategy genre is Battleforge.
 
The game allows players to immerse themselves within an epic battle between the forces of Fire, Frost, Nature or Shadow. TEA are responsible for the vibrant franchise packaging and also the expansion packs, including ‘Game Points’, each of which are themed around the different armies the player can lead.

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26th June 2008
TEA CROWNED CREATIVE AGENCY OF THE YEAR
TEA SCOOPED Creative Agency of the Year at the HEW awards last week after beating a host of top agencies to the prestigious prize.

Praised for ‘uncompromising creativity’, TEA took home the trophy after judges decided the agency offered clients the all important commercial edge, consistently demonstrating the ‘ability to take a potentially underperforming product and develop a new, strong, creative message to outperform all expected targets.’

A huge thank you goes out to Twentieth Century Fox Home Entertainment for nominating us and all of our clients for their continued support.

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22nd May 2008
TEA Joins Indy For The Next Stage Of
The Adventure

THE WORLD’S favourite explorer returned to cinema screens this month with TEA’s digital arm helping to crack the legendary whip.

Working on behalf of client Paramount International, TEA designed the global online toolkit as well as a host of microsites and traffic drivers.

The toolkit consisted of standard banners, rich media ads, an MSN theme pack, website overlays and e-cards. The project also included building microsites for the film into Facebook and Flickster offering TV spots as well as featurettes, images, downloads and the official
Indy Widget.

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25th January 2008
Putting Burnout Back In The Fast Lane
AFTER winning the hotly contested pitch for BURNOUT PARADISE, TEA have created a slick new look for EA Games’ car gaming franchise.

Set in the world of Paradise City, BURNOUT PARADISE is a reinvention of the Burnout series and so Electronic Arts were looking for an exciting new look to reflect the next-generation of gameplay Burnout offers.
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12th February 2008
Making Sure Fox’s Fans Get Animated!
WHEN 20th Century Fox decided to give their Animation Domination brand a fresh appeal, they turned to TEA for help in creating a new umbrella identity for their key TV titles.

Promoting products such as Futurama, The Simpsons, Family Guy, American Dad and King of the Hill, TEA rebranded the range as ‘Get Animated!’

Creative executions use bright primary colours to reflect the range’s content and afford them a bold appeal to create maximum standout in store. As well as designing the advertising campaign, TEA produced the definitive style guide for the use of all third party promotional parties as well as a strong digital platform too.

TEA also produced all artwork for the premiere, with 12 types of tickets, production notes and 2,500 masks that were handed out to kids in the crowd. To really bring the event to life, behind the ‘yellow carpet’ was a 400-foot long, ten-foot high recreation of Springfield, featuring the likes of Mo’s Bar and Barney’s Bowlarama.
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21st March 2008
Horton And Friends Cause A Stampede 
WHEN Dr Seuss’ latest cinematic offering had its UK release in the shape of Horton Hears A Who, TEA were in charge of all UK theatrical.

TEA designed the press and outdoor campaigns including bus sides, character based 6-sheets, 4-sheets, 96-sheets, (to introduce the colourful cast) and in-cinema activity such as wall charts, standees and activity sheets. The key to the creative was to mirror the big, vibrant and most importantly the fun elements of the film.
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21st March 2008
Conjuring Up More Online Magic
WHEN best-selling children’s book The Spiderwick Chronicles was transformed into a big screen adventure, TEA sprinkled a dose of magical marketing dust over the film’s online campaign.

As part of client Paramount’s brief, TEA developed an international toolkit that had a three tier roll-out for agencies worldwide to adapt to their needs. The first stage included standard adverts with the second using rich media (TV clips and teasers) as well as expandable ads that let you use the ‘Seeing Stone’ to catalogue the weird and wonderful creatures secreted about your browser. The third tier included overlays and an MSN theme pack plus a homepage takeover for five different territories.

Having designed this international toolkit, TEA then rolled out the UK leg of the campaign as well as producing a microsite for the Cartoon Network and online Cinema Manager’s Guide. The paperfree version of the CMG proved so popular that Paramount want to take this digital route from now on.

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Coming 2008
Wizards At Work
WITH the forthcoming launch of EA Games’ Harry Potter and the Halfblood Prince, TEA are responsible for the video game’s packaging as well as the key art for promotional use.

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7th April 2008
The Stone Roll Into Town
BILLED as the biggest premiere of the year, Martin Scorsesee’s Shine A Light went off with a bang with the help of TEA designed promotional material.

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14th Feb 2008
Jump To It!
WHEN THE world’s favourite family made their recent Big Screen debut, TEA were proud to accompany them for the ride by producing The Simpson’s print and outdoor campaign.

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30th Oct 2007
Juno Delivers Twin Award Nominations For tea:wonderland
tea:wonderland’s work has been turning more than a few heads Stateside with two different award nominations for hit movie Juno. The first was in the category of ‘Best Comedy’ at the Golden Trailer Awards  - an open competition judged by film industry notables - in Los Angeles.

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